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There’s also a reversible denim jacket to celebrate the brand-new collab. You ‘t need us-or or Ryan Gosling or A$AP -to sell you on wearing denim. But wearing shoes made of the tried-and-true fabric has never really caught on with the average . Even among sneakerheads, denim kicks are a divisive topic-some the All-American look, while others shudder at the thought of wearing sneakers that resemble a pair of jeans. That didn’t Brand and ‘s from diving in jeans-first for a denim-heavy collaboration, though. While the Wild West vibe isn’t for everybody, if you’re looking to get in touch with your inner cowboy, this isn’t a bad place to start. The two iconic labels have teamed up on a denim-covered version of the Air IV and a reversible, co-branded ‘s trucker jacket. The classic basketball sneaker is given the full blue jeans treatment: a standard wash on the upper and jordan 11 concord for sale reversed denim on the insole, and it’s finished off with a premium gum outsole. Other details include gold stitching, indigo-colored laces, and the addition of instantly recognizable ‘s tab. For the jacket, the duo took a similar hoops-meets-Americana approach by mixing classic ‘s craftsmanship with the bold red Flight Suit material stitched into the underarm panels. And just like your favorite pair of jeans, the limited-edition sneaker and jacket are designed to get better with age. The more you wear them, the more the denim will slowly crease and fade which will give your kicks a one-of-a-kind feel. Just because footwear made of Springsteen’s favorite fabric has never quite caught on with the sneaker world doesn’t mean you should be afraid to give the look a shot. One word of advice: ‘t wear denim sneakers with jeans unless you’re going for the literal head-to-toe Canadian tux-which is a macho style move, to say the least.